How and Why Marketers Should Use Coupon Codes

With the rise of discount codes, many marketers have realized the benefits of using them for increasing their revenues. However, with so many options out there and with so many programs, what makes a coupon worth using? There are many different reasons why marketers should use discount coupons. But if you only know one thing about them, it is this: Advantages of Coupon in Marketing Coupons offer an attractive way to earn money while not wasting your valuable time or…

What’s the PSD to WordPress Conversion Process? And the Top Providers

Having a website has become a need of every business these days. But the problem is, some businesses are on the initial stage and they don’t have a high budget to pay web developers or agencies to design their website. Well, if you’re from that category, PSD to WordPress conversion is a great deal for you because you can do it yourself or can hire someone to do it for you. PSD to WordPress conversion is the process of converting…

7 Best Niches for Affiliate Marketing In 2020

There are many different ways to promote products these days. However, few come close to affiliate marketing in terms of sheer flexibility. What affiliate marketing does is allow you to gain a cut from all sales that happen thanks to your efforts. The company (often referred to as the merchant) can sell anything from baby strollers to vacuum cleaners. It doesn’t really matter. As an affiliate marketer, you can advertise a broad range of products and make money from each…

Effective Brand Positioning on TikTok

With most of the world under strict stay-at-home and social distancing limitations, millions suddenly flocked to TikTok. To ease boredom, to stay connected, and as a new way for self-expression, TikTok is now an 800-million-strong social media app. It recorded 115 million downloads just in March 2020 alone.  It is so popular that influencers, celebrities, and companies joined the app. The demographic also expanded beyond its typical user base of Gen Xers and younger millennials. Now, the demographic ranges from…

5 Ways to Skyrocket Your Brand Awareness

The modern market is already saturated, not only with constantly emerging businesses but huge corporate giants as well. In that respect, it can be difficult to shed light on your own products/services unless you make the most out of available marketing techniques that can skyrocket your brand awareness and place your business in front of the right audience. Regardless of the industry you wish to make a name in, increasing your brand awareness is the essential step when it comes…

10 Tips About Promotional Video Production For Business

Promotional videos are very helpful for a business as they can be used to promote the brand and the product. A promotional video is where the brand and its products are presented to the public. This video can be of great help for a business and it can be used as marketing material. It is a well-known fact that a picture or video will be more impactful than written text. A well-made promotional video can create a strong impact on…

How to Make Money as an Amazon Influencer

In this day and age, being an influencer has become a valid profession. The fact that this is the case means that all of the various social platforms where these influencers spread their online influence are having a significant impact on our daily lives. The way influencers make their money is the same way that celebrities have been making money forever. When you are popular, people admire you and wish to emulate your lifestyle.  This is why it makes sense…

How the Coronavirus Crisis Will Impact Digital Marketing?

The Coronavirus has changed a lot of consumer and producer behavior, which has also affected marketing strategies. The sudden outbreak of the virus resulted in widespread lockdowns worldwide that forced people to increase their digital media usage. Online became the norm for everything – from telecommunication to E-commerce, and from E-Education to telehealth.  As more and more people started seeking services online, marketers began to invest more in digital marketing. Although online marketing tools became a part of almost every…

6 Things Your Product Page Needs To Convert Better

When initializing your online eCommerce store, sometimes it can be easy to assume your product pages are the easiest pages of all to create. After all, all that’s needed are pictures, variants, and a bit of copy promoting why your product is so great. But that’s not entirely the case. Without optimizing your product pages to drive conversions, visitors will remain just that: Visitors. In order to inspire people to buy your products, product pages should be designed strategically, and…

10 Essential Elements Your eCommerce Site Needs to Sell More

Every eCommerce business owner wishes for their store to be fruitful. But which things can be tweaked on the website to grow sales and turnovers? On this page, you can learn more about those elements of an online retail website that deserve attention and may lead you to more sales after implementation. 1. Simple Cross-Device Navigation, Well-Structured Menu & UX/UI First and foremost, it is worth mentioning that as the world is moving toward mobile device use, people make purchases…