Consumers’ average attention span is 8 seconds – 1 second less than a goldfish. 70% of consumers prefer getting to know a company via articles rather than ads. 57% — …
Category: Social Media
WTFSIC? aka Why the F**k Should I Care? The average attention span of a consumer today is 8.25 seconds. That’s down from 12 seconds in 2000. …
The new consumer — sometimes called “Generation C” — is: Connected Communicative Content-Centric Computerized Community-oriented Always clicking In control Today’s consumers have fundamentally changed their relationship with media …
When you see that a prospect or customer has posted on your social media page, is your first instinct to delete the comment or question, …