5 Solid Reasons Why Content Marketing Is Essential for Business Growth

Some business owners haven’t understood yet whether “content marketing” is just a buzzword or the real deal. However, according to statistics and expert opinions, the answer is obvious. Content marketing strategy is an essential tool of any successful company. If you want to get some proofs, this article is right for you. Here you can read about five reasons why it’s important to use content marketing for business growth. Drive organic traffic to your website Why do people visit websites?…

Delete or Respond? The Customer Experience on Your Social Media Pages

When you see that a prospect or customer has posted on your social media page, is your first instinct to delete the comment or question, thinking one of these thoughts as you do? “I’m too busy to answer this.” “If they really want to contact us, they’ll call or email us.” “I don’t want other followers to see this (possibly negative) comment so I’ll just get rid of it and pretend it never happened.” As my kids would say when…