Choosing the best web hosting service for your business site can be challenging. However, it is an important decision that you need to take because you have to invest some time and money on it.
6 Best Ways to Develop Your Signature Brand Identity
In this oversaturated online world, you can’t afford to be another faceless company in a sea of competitors. Well, you can, but you will struggle to get customers, you will definitely struggle to retain existing ones, and you will have absolutely zero leverage against companies that are entering the fray. In a nutshell, not having a unique brand identity is a slow and painful way to drive your business straight into the ground, and chances are that you won’t even…
Why Referral Programs Are Effective
Referral marketing is effective because of many reasons. Here are the reasons why a referral program is ideal for your eCommerce business.
10 Deadly Digital Marketing Mistakes and How to Avoid Them
Digital marketing is regularly evolving since reaching and engaging customers has become harder than ever these days. Yet, many businesses still make some fatal mistakes that hinder them from succeeding in their digital marketing campaigns. Let’s take a look at ten of them and see how you can avoid them.
How Brands Should be Approaching Sustainability in Experiential Marketing in 2020
With the Australian bush fires being linked to climate change and Greta Thunberg continuing to raise awareness on the environmental issues the world is facing consumer environmental awareness has never been higher. As a result, brands are increasingly facing pressure from consumers to adopt more sustainable practices.
Infographic: 10 Interesting Website Stats to Know in 2020
“It’s no illusion that if you want to have any remote chance of being successful online in 2020, you are going to need a website. Not just that, you are going to need a stand-out website that impresses its visitors upon arrival. User experience (UX) and web design play a massive role in determining how successful your online presence ultimately will be. There are many different factors to consider from the mobile experience, page speed and loading times, call to…
6 Simple Ways to Create an Instagram Marketing Strategy
If you are a part of Instagram’s 1 billion community, then you would know how powerful this social marketing platform is! Instagram is a hub for promoting products, connecting with customers, and reaching a new audience if and only if you have a viable marketing strategy in place.
Does Refreshing Your Website Content Really Help With Your Rankings?
As a business owner or blogger, your site ranking is vital when it comes to how successful your website is. There are many ways in which a website can increase rankings on search engines, but a majority of these strategies are time-consuming and require a large amount of man-power, which if you are a small business or blogger, then this is something which you simply don’t have.
9 Actionable Strategies to Improve Online Customer Retention
Do you know that the first rule of making a business grow is to retain your existing customers? That’s because it costs five times less to nurture your existing customers than to acquire a new one.
6 Predictions for 2020 in SEO & Marketing
With the end of 2019, it’s time for us marketers to understand what worked, what didn’t, and how to spread our resources and energy as 2020 comes in. When you’re part of the digital realm, just relying on what worked without taking into consideration future trends and new ways of doing things is really a no-brainer, since you’ll be quickly left behind.